Category: Stories

The poignant art of Rogan- Kutch, Gujarat

Rogan Art is considered among the most intricate forms of art done on clothing, it is like a wearable canvas. Traditionally this art form was used to adorn bridal trousseau with beautiful motifs and floral work. It was brought to India by the Afridi tribe from Persia via Afghanistan & Pakistan. It finally arrived in […]

Read more

A story from ATI Roots

Here are some cool facts about cotton that we bet you didn’t know – The name cotton comes from the Arabic word “Qutn,” which means fancy. Cotton was also once known as vegetable wool! The first light bulb manufactured by Thomas Edison in the late 1800s used a cotton thread filament American ‘paper’ money is […]

Read more

Kalamkari from Andhra Pradesh (Aindriya)

Kalamkari Art, owing its origins to the pre-Christian era in countries such as Cairo, Greece, Central Asia and wide prominence to the Mughal-rule in India, gets its translation from the Persian dialect where Kalam (Ghalam) relates itself to a pen while Kari signifies craftsmanship, thereby conveying the meaning, ‘pen-work’ The earliest of Kalamkari presence can […]

Read more

Organic cotton sarees in Dhabda weave from Kutchh (Naksatraloka)

Did you know that India is the top most producer of organic cotton in the world? Organic cotton is softer than conventionally grown cotton Only natural fertilisers are used It is more durable than conventional cotton The soil on which it is grown has to be pesticide free for minimum 3 years Thus it helps […]

Read more

Kasavu from Kerala (Aradhya)

Onam is a festivity of food, colour and attire celebrated to welcome King Mahabali, the noble ruling demon King. People of Kerala decorate their homes with fresh flowers called ‘Pookalam’ in order to welcome the King Mahabali. In Pookalam, the word ‘Poo’ means flower and ‘kalam’ stands for colourful sketches drawn on the ground.One of […]

Read more

Ikkat weaves from Andhra Pradesh (Aadyam)

Andhra Pradesh is one of the ancient weaving centres in India, alongwith Gujrat and Odisha. IKAT – is a type of weaving where the warp, weft or both are tie-dyed before weaving to create designs on the finished fabric. Resist areas are done with water repellent material such as bicycle inner tubes cut into strips. […]

Read more

Indigo from Bagru, Rajasthan (Aranyam)

Located at a distance of 32 km from Jaipur, on the Jaipur-Ajmer Road, lies a small village called Bagru. This village town has a popular fort which is normally open for public during the Gangaur Festival. Most famous for its typical wooden block printing with mud resist technique, Bagru prints are acclaimed all over India. […]

Read more

Bandhej from Kutchh, Gujarat (Naksatraloka)

Bandhej dates back to the 12th century when members of the Khatri community migrated to Kutchh from Sindh. In the 18th century, Bandhej became a staple local source of income with the export of bandhej bandannas to Europe via the English East India Company. This craft is practiced by the Khatri community, the tying is […]

Read more

Ilkal from Karnataka (Indradhanush)

Ilkal is a small town in Bagalkot district in Karnataka. It was an ancient weaving started in 8th century AD, generally woven by Brahmin communities of Karnataka & Maharashtra. The entire family was involved in the weaving. Kasuti embroidery was done for the upper class or affluent people of the village. Tipu Sultan and the […]

Read more

Chanderi weaves from Madhya Pradesh (Jyotismata)

Did you know that the Ain-e-Akbari, written by Abul Fazl during the Mughal emperor Akbar’s reign, talks about the fine weaves of Chanderi ? The antiquity of the handloom industry in Chanderi goes at least as far back as the 14th century and in the beginning this exceptional fabric could only be afforded by the […]

Read more